News - bareMinerals Donate October Profits To Help Cancer Suffers

Throughout the month of October bareMinerals will be donating £5 from every READY™ Blush in "The French Kiss" to Look Good Feel Better.

The charity puts on skincare and make-up workshops to help women to overcome the harsh effects that cancer treatment can visibly have on the body. Studies have shown that a positive attitude towards cancer can up survival rates and extend the time left for those with incurable cancers.

The workshops are held in over 59 locations in the UK in hospitals and cancer care centres. The Look Good Feel Better programme is also now available in 21 countries across the world.

"Look Good…Feel Better was set up by the Cosmetic Toiletry and Perfumery Association (CTPA) and gained charitable status in 1993. Today, the Programme has the support of over 40 leading companies and brands in the Beauty Industry."

'I was frightened to see how much hair had fallen out overnight and shocked at how I looked in the mirror. With some trepidation I went to a LGFB workshop and I can’t tell you how it helped me … I can now make myself look like the me I used to be, not the me who happens to be a cancer patient.' Kate Tijou, LGFB Beneficary

"bareMinerals READY™ Blush is part of our innovative new 'solid' mineral technology. Created through a unique cold-pressed method these formulas combine our proprietary SeaNutritive Mineral™ Complex composed of positively-charged sea minerals with antioxidants and anti-ageing ingredients for softer, smoother, skin. Our blushes contain cold-pressed camellia oil for incredible skin nourishment."

The shade chosen for the campaign is 'The French Kiss' and it was chosen because it is 'a wearable, buildable, fresh pretty pink colour suitable for any age or skin tone.' bareMinerals make up is also made without parabens, binders, fillers, or harsh chemicals making it better for sensitive skin and a healthier choice all round.

bareMinerals 'The French Kiss' blush is £22 and is available for participating stores and the bareMinerals website, just be sure to remember to order in October to get your donation counted! 

You can also help FGFB anytime by using Give As You Live, which can be easily downloaded onto your computer. This pops up whenever you shop and part of what you spend will be given as a donation.